Applications are now open for the United Nations Development Programme 2025 Timbuktoo Creatives Lab

United Nations Development Programme 2025
United Nations Development Programme 2025

The Creatives Lab Accelerator Programme by CDI, part of the global UNDP timbuktoo initiative, is a groundbreaking opportunity designed for ambitious African creative entrepreneurs ready to scale their businesses. Implemented by the Craft and Design Institute (CDI), this accelerator blends financial and non-financial support, offering bespoke guidance tailored to each entrepreneur’s unique needs.

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Launching in 2025, this programme will empower 15 high-potential creative businesses, helping them innovate, connect, and thrive in the competitive creative economy.

The Partnership Behind the Creatives Lab

A collaboration between UNDP timbuktoo and CDI, the Creatives Lab leverages the experience of top creative and development organizations. Their joint goal is simple but powerful: strengthen Africa’s creative industries through targeted acceleration, sustainability, and innovation.

Mission and Vision of the Creatives Lab

The Creatives Lab exists to foster a thriving, sustainable creative sector in Africa. It aims to:

  • Empower emerging entrepreneurs
  • Drive innovation using new technologies
  • Preserve cultural and natural heritage
  • Support sustainable design and eco-friendly production

Key Benefits of Joining the Creatives Lab

  • Tailored mentorship and training
  • Targeted financial grants
  • Direct access to investors and markets
  • Increased visibility within the creative ecosystem
  • Opportunity to collaborate at the future timbuktoo Creatives Hub

Who Can Apply for the Creatives Lab Accelerator Programme?

The programme is designed for:

  • Registered businesses operating in the Cultural and Creative Industries (CCIs)
  • Entrepreneurs with businesses that have been operational for 2 to 5 years
  • Companies with an annual turnover of R200,000 and above
  • Innovators passionate about creative sectors like design, music, multi-media, and heritage preservation

Creative Sectors Eligible for Application

Eligible sectors include:

  • Audio-visual (film, animation, digital storytelling)
  • Design (graphic, fashion, industrial, architecture, interior)
  • Music (recording, live performances, production, festivals)
  • Multimedia (interactive media, digital platforms)
  • Cultural and Natural Heritage Preservation (museums, conservation initiatives)

Geographical Scope: Africa-Wide Opportunities

The Creatives Lab warmly welcomes:

  • Entrepreneurs from all regions of South Africa
  • Entrepreneurs from any African country

Business Operation and Revenue Requirements

Eligible businesses must:

  • Be officially registered
  • Have operated for 2 to 5 years
  • Earn at least R200,000 annually

Focus on Diversity and Inclusion

Special encouragement is given to:

  • Women entrepreneurs
  • Youth
  • Black-owned businesses
  • Individuals with disabilities
  • LGBTQ+ entrepreneurs
  • Businesses from rural areas

Part-Time and Bespoke Programme Model

This is a part-time, highly tailored programme. Entrepreneurs will engage in a structured number of monthly hours, carefully designed around each business’s needs, ensuring flexibility while maximizing growth potential.

Tailor-Made Growth Support Explained

Each entrepreneur will receive:

  • Guidance on digital transformation
  • Mastery of advanced production techniques
  • Sustainable design methods
  • Strategies for local and global market access

Bespoke Financial Support for Creatives

Participants will receive:

  • Targeted grants aligned with their individualized growth plans
  • Financial support tailored specifically to the interventions needed to drive expansion

Vital Business Skills Training

Skills development sessions will cover:

  • Business scaling strategies
  • Financial management
  • Marketing and branding
  • Leadership and strategic decision-making
  • Sustainability practices in creative production

Access to Experts, Investors, and Networks

The Creatives Lab connects participants with:

  • Top industry professionals
  • Potential investors
  • Experienced mentors

Joining a Thriving Creative Ecosystem

Participants will become part of an energized community of high-growth entrepreneurs, opening doors to:

  • Collaborative projects
  • Co-innovation opportunities
  • Ongoing peer support networks

Why Choose the Creatives Lab Accelerator Programme?

Because it’s:

  • Tailor-made to your business needs
  • Financially supportive
  • Committed to inclusion and diversity
  • Linked to Africa’s newest creative hub: timbuktoo Creatives Hub

Selection Criteria for Applicants

Applicants are evaluated based on:

  • Business potential for scale and impact
  • Creative innovation and originality
  • Commitment to sustainable practices
  • Entrepreneurial passion and leadership ability

Expectations During the Programme

While part-time, the programme requires:

  • Consistent engagement
  • Commitment to growth targets
  • Monthly check-ins with mentors and trainers

Connection to the Timbuktoo Creatives Hub

Beyond the accelerator, entrepreneurs can tap into the Timbuktoo Creatives Hub in District Six, Cape Town, a vibrant new space for collaboration, innovation, and cultural exchange.

Real-World Skills Participants Will Gain

Participants will walk away with:

  • Enhanced leadership capacity
  • Financial acumen
  • Branding and marketing expertise
  • Sustainable production knowledge
  • Deepened cross-sectoral networks

Supporting Sustainable and Culturally Relevant Businesses

The Creatives Lab places strong emphasis on:

  • Sustainable, eco-friendly practices
  • Businesses that preserve and promote African cultural heritage

How the Creatives Lab Supports Long-Term Growth

Participants gain:

  • Ongoing access to CDI and UNDP networks
  • Alumni support systems
  • Future funding and collaboration opportunities

Step-by-Step Application Process

  1. Visit the Creatives Lab official application page.
  2. Fill out the online form.
  3. Upload all necessary documentation proving business registration, revenue, and operational years.
  4. Share your vision for scaling your creative business.
  5. Submit before the application deadline.

Tips for a Winning Application

  • Highlight innovation and sustainability in your business
  • Demonstrate growth potential and market opportunity
  • Share your passion for cultural or creative excellence
  • Ensure clear, professional application documents

Application Deadline:  07 May 2025.

CLICK HERE TO APPLY